Care for Sensitive Smiles, Since 2004

At KIWIBIRD, we believe everyday oral care should feel gentler and more comfortable—especially for sensitive teeth and gums. Since 2004, we’ve been focused on thoughtful design and modern oral care tools that help you care with confidence, every single day.

2004 Founded · Thoughtful Design · Gentle Everyday Care · Today & Beyond

Sensitive care focus · Thoughtful design · Reliable quality · Modern oral care

Thoughtful oral care for sensitive smiles.

• Designed Around Sensitivity — Made for more comfortable daily care.
• Gentle Daily Routine — Tools that help support clean, calm oral care.
• Complete Care Lineup — Brush, floss, and brighten with one thoughtful system.
• Modern Design — Clean forms and user-friendly details for everyday use.
• Thoughtful Quality — Carefully designed essentials for the routine you keep.

Sensitive Teeth Care Specialist

Since 2004, Powsmart has been dedicated to oral care innovation with a focus on sensitive teeth. Backed by strong manufacturing capabilities and rigorous quality standards, we deliver reliable, gentle, and effective oral care products trusted by millions.

• Manufacturing Experience — Established in 2004 with advanced production facilities and mature supply chain management.
• Quality System — Strict quality control across the entire production process to ensure safety, reliability, and consistency.
• Verified Certifications — Our products comply with international standards and are certified for quality and safety.

20+ Years of Manufacturing Experience · 300+ Employees Worldwide · 50+ Countries & Regions Global Presence · 10M+ Units Sold Worldwide

FDA Registered · CE Certified · FCC Certified · RoHS Compliant · ISO 13485 Certified